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Feb 24, 2016

Co-host Andy Schreiber joins Vinnie Tortorich on this Wednesday edition of the Celebrity Trainer podcast. The two discuss the formation of Pure Vitamin Club and kid vitamins. 

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STARTING PVC

  • Nobody thought this company would work
    • Both were warned that this would be a failure
  • Vinnie went to bank to start check book for company at bank 
    • More recently, the woman who helped him saw him at the bank and said hi
    • Asked "How did you do with that vitamin company" with a head tilt and a furrowed brow
      • She was shocked that it was successful 
        • She had seen too many of these things fail, but not this one!
  • Now look! Healthy, affordable, and successful vitamins
  • PVC is great because it is not white-labeled 
    • No already established product formula in PVC, all brand new unlike every other vitamin company 

IS A KID VITAMIN ON THE WAY FOR PVC?

  • For kids over 8, our PVC vitamins out currently do the trick
  • We do not see a <8 vitamin coming in the near future
  • The FDA (and thus we don't) does not recommend this type of vitamin for little kids
    • We don't think there WOULD be a problem for a 7 year old, but kids are more sensitive and that is a judgement call of the parents 
    • We will not claim that our vitamin is appropriate for 6 & younger
  • There is not, unfortunately, a kids' vitamin that Vinnie and Andy would recommend
    • A lot of kid vitamins include sugar or other added fillers 
  • Issue with gummy vitamins is that you are teaching your kid that something sweet is something good